Majlis Pelancaran Ibu Nakhoda Hidup 2018

 The Ibu Nakhoda Hidup mother entrepreneurship programme co-organised by Mydin Mohamed Holdings Berhad (MYDIN), Protecr & Gamble (P&G Malaysia), and Pertubuhan Pembangunan Kendiri Wanita dan Gadis (WOMEN: girls) is back for its fourth year to provide support and assistance to mother entrepreneurs all across Malaysia.

This year's Ibu Nakhoda Hidup ams to reach out to more business organisations and universities to provide mentoring to the women within the programme and share knowledge on mapping out business growth through community engagements that will be carried out at the 10 roadshows nationwide which started on 16 March 2018 ends on 20th May 2018.

At the event, P&G Modern Retail Leader, Miss Jennis Tan said, " The fact that Ibu Nakhoda Hidup is running for its fourth year shows how important programmes like these in helping our mothers to see the bigger picture and take the opportunity to expand their business besides imply generating an income for their family."

"P&G has been really happy in providing business opportunities to some of the mothers within the programmers by using them as suppliers for our Gift-with-Purchase campaigns. These women have shown great commitment in bigger business deals like these and it has proven us on how visionary they are in their business outlook. We are also providing marketing and branding skills which is close to the nature of our business that can be an advantage for them."

Last year, we receive 163 Ibu Nakhoda Hidup entries nationwide and five winners were crownded by MYDIN, P&G and WOMEN:girls. The winners are Nur Syuhada Amran and Jasmine Aliya Hao, Anita Othman, Azizah Ahmad, Haimisah Mahli and Saptuyah Abang.

Datin Wira Dr. Hajah Siti Hawa Mohd, Director of MYDIN

"This year, the standard is even higher for five mothers to be selected as our winners. We want to see their direction not only in terms of ensuing profitability but also how they can make an impact in the society through their thinking, method and business outlook. They should be holistic in order to be able to go further than the rest." said Datin Wira Dr. Hajah Siti Hawa Mohd, Director of MYDIN.

The launch ceremony on 29 March 2018, showcased the three-year Ibu Nakhoda Hidup journey in a walk-through exhibition at the concourse of Mydin USJ, Subang Jaya featuring all the Ibu Nakhoda Hidup alumni over the past three years. About 60 entrepreneurs attended the launch and throughout the day. The roadshows opens til Friday March 30 March until Sunday 1st April where mother entrepreneurs from the Klang Valley and Selangor can send in their applications for this year. Also present at the launch were Datuk Yatimah Sarjiman, the Director of Mydin Mohamed Holdings Berhad; Datin Wira Dr. Hajah Siti Hawa Mohd, Director of Mydin Mohamed Holdings Berhad; Jenis Tan, P&G Malaysia Modern Retail Leader, and Low Ngai Yuen, President and Founder of Pertubuhan WOMEN:girls.

The public are invited to participate in the weekly photo contest on instagram. Just spot the WOMEN:girls team in MYDIN during their on-ground nationwide tour and tag three entrepreneurs that you know in the caption. The lucky winners every week will receive MYDIN shopping vouchers worth RM50 with the Grand Prize of MYDIN shopping vouchers worth RM1,500. The search for Ibu Nakhoda Hidup 2018 is now open and you can get the application form and consultation service of the programmer at all Ibu Nakhoda Hidup 2018 tour stops.

To view more photos of the launch day, you can visit my Facebook's album, click on the link to view.

If you like to know more information about the tour dates and locations of Ibu Nakhoda Hidup 2018, please follow @MydinMalaysia on instagram and visit www.mydin.com.my.